Wealthy Affiliate 8-Week Course: End of Week 1

Wealthy Affiliate 8-Week Course - Week 1

In week 1, most of the materials were to:

• get acquainted with the forum
• post an intro in the forum
  
• get started with the resource center

So far I've read a lot of the materials in the beginner and intermediate sections.

Most of the topics included:

• Internet Marketing Basics
• Pay-Per-Click Advertising
• Common Keyword Technique
• Ad Copy Writing
• How to setup a Web Site
• Keyword Research
• Performing Market Research

MyBase

Also, I have tried the trial version of MyBase and is an excellent program. The trial version of the WebCollect plug-in is cool as well since it allows you to embed web pages into the database itself. I think I will be making this program as my primary choice for organizing my data and information.

Some of the cool features include:

• Being able to attach any type of file to a node (.doc, .pdf, ,.jpeg, etc)
• Embedded Web Browser that is able to view your saved web pages
  
• 2GB of database size (if it ever reaches that, just create a new database - Each database gets it own tab in the tree browser!)
• RTF Styles make it easy to style the page just like a Microsoft Word document
• Linking to another node allows a reference to related notes
  
• Labels allow each node to be "tagged" with multiple labels
• Custom icons: attach any 16x16 bitmap image to be used as icons for each node
• And much more... This program has waaaaay too many features.

Source: http://www.wjjsoft.com/

Information Management

I have been organizing a lot of data so that I can create a process or procedure for creating my marketing campaigns. Here is the outline that I currently am following:

1. Market Research: Discover Niche to Target
   
2. Keyword Research (Niche Demand): Analyze Niche Profitability
   
3. Product Research: Determine products to sell within niche
   
4. Keyword Research (Product Demand): Analyze Niche Profitability
   
5. Keywords Financial Analysis: Find Cheap Keywords for PPC
   
6. PPC Ad Copywriting: Write Copy for Different Ad Groups
   
7. Create Landing Page: Design Optimized Site for Ad
   
8. Testing: Split-test and tweaking

These steps are almost to be taken in order from top to bottom, so I guess I'll find out if my process can be replicated when I actually create my first campaign.

More to come in the future!